288: This One Thing Is Killing Your Profits With Kevin Stecko
Today I’m thrilled to have Kevin Stecko again on the present. Kevin runs an superior web site referred to as 80stees.com the place he sells t-shirts from the 80s.
Kevin’s t-shirt enterprise was already tremendous aggressive however previously a number of years, it’s gotten much more intense. As a end result, he made some elementary adjustments to his enterprise technique and it’s paid off in droves, each by way of revenue and life-style.
In this episode, Kevin will fill us in on what he’s performed and the largest mistake most store house owners are making.
What You’ll Learn
- Why Kevin determined to lift costs dramatically
- The math of discounting and revenue
- Why even small reductions can result in an enormous reduce to the underside line
- Kevin’s new enterprise mannequin
Other Resources And Books
Klaviyo.com – Klaviyo is the e-mail advertising and marketing platform that I personally use for my ecommerce retailer. Created particularly for ecommerce, it’s the greatest electronic mail advertising and marketing supplier that I’ve used up to now. Click right here and strive Klaviyo for FREE.
Privy.com – Privy is my device of selection in terms of gathering electronic mail subscribers for my ecommerce retailer. They supply simple to make use of electronic mail seize, exit intent, and web site focusing on instruments that flip extra guests into electronic mail subscribers and consumers. With each free and paid variations, Privy matches into any finances. Click right here and get 15% OFF in direction of your account.
EmergeCounsel.com – EmergeCounsel is the service I exploit for logos and to get recommendation on any concern associated to mental property safety. Click right here and get $100 OFF by mentioning the My Wife Quit Her Job podcast.
SellersSummit.com – The final ecommerce studying convention! Unlike different occasions that concentrate on inspirational tales and excessive degree BS, the Sellers Summit is a curriculum primarily based convention the place you’ll go away with sensible and actionable methods particularly for an ecommerce enterprise. Click right here and get your ticket now earlier than it sells out.
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